AVTOVAZ has registered new names for future Lada vehicles

AVTOVAZ has registered new names for future Lada vehicles


RG.ru.- Avtovaz has registered another set of new trading names for future Lada models with the Russian Agency for Patents and Trademarks: Aura, Alta, Iskra, Mira, Avira, Sfera.

The security documents have been issued both in a single format or in combination with the word Lada. The registrations have been made by the class of cars, according to the fips.ru database.

Most likely, Avtovaz has reserved the names for future use, rather than planning them for specific models. Trademark registration certificates are valid for 10 years, in this case, until 2030.

It should be noted that Alta is one of the winning candidates of an open competition for brand names, carried out by Avtovaz in August 2020 amongst the subscribers of its official pages on social media. Onega and Slava became the other two chosen options, which Avtovaz registered earlier for future Lada models.

The car giant has a few more “sleeping” trademarks in its stash, which were registered within the period of 2011-2019, on the other hand.

Tags: Avtovaz, Lada